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The color palette of musical styles has never been as widespread as it is today. The spectrum ranges from classical music, jazz, world music, pop, rock and electronic music in all its varieties, but at the same time this is not necessarily the case when it comes to crossing styles. More over these areas are often hermetically sealed from each other due to socially conditioned borders. col legno is a label that impressively demonstrates how fruitful this dialogue between the genres can be. Just as colorful as the label’s simple, eye-catching album covers, the acoustic content of the releases contain classics from the 19th Century as well as contemporary “classical music” with multifaceted music elements. The Vienna-based label focuses on individuals who indulge just as much in their compositional work as in their interpretational creativity, like Wolfgang Mitterer, Franui or Franz Koglmann.

Meanwhile the collaborations with festivals has also been proven useful, including the Tyrolean Festival Erl, the Salzburg Festival, Wien Modern, the Darmstadt summer courses or Donaueschingen Music Festival, only to name a few. Of course the musicians want to be marketed, but the audience also wants to be attended to. This raises the urgent question of how a label can actually survive in a time when the downfall of the CD has been predicted. It is certainly necessary to have a good dose of idealism in these times, but the label does not want to restrict itself to one medium: “We do not produce CDs, we produce music” is one of their slogans. The label owners see it as their mission to convey and document the colorful musical on goings and make it accessible for the present and for the future. For now the CD seems to be the most practicable and mass appealing medium, but the label is also eagerly working on the distribution over the internet and other new business ideas, which will hopefully continue to surprise us in the future as well as the many more brilliant sonic productions that are yet to be released.

Doris Weberberger
www.musicaustria.at
translated from German
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